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20121129
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left undone online and all around discovery. how you create an entertainment and education experience online, and joyus was video was the pair time. >> you run joyus. these are not just photographs of clothes. we go on and we click and look at red blue, white. >> right. >> this is something much more than that. >> it's storytelling. really. you know, if you look at what is happening online. you see on the one hand your video is exploding 42 42 million month. and we may see 30 seconds of video on one topic or another. on the other hand on these products that are experiencetial. at the end of the day i go out and shop. i don't know if your wife is a shopper or not i'm. it's the experience of going to the store try something on and someone telling me it looks good and enjoying the thrill of that experience. it's experience and entertainment. we have experts who literally tell you the story about the product. it's more than 360 of this mug. look i'm a woman who loves of shop just like you. here is my experience. but then the education side of it, think how many products online you could u
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